The very essence of recreational boating is the pursuit of passion. Like all matters of the heart, this extraordinary quest is unique and lies at the core of J Craft's DNA. Harmoniously combining cutting-edge technology with timeless style, each J Craft allows the individual to live in the moment and experience the joy of boating in its purest form. J Craft embodies a love for life and an appreciation for the importance of following one’s passions. Designed for discerning individuals, each J Craft is an extension of a distinctive lifestyle where substance and style are uncompromising. J Craft was born out of a passion for classic style and the heritage of boat building. The first J Craft, the Cabrio Cruiser, was built in Gotland in 1999. Since then, innovation and experimentation have served to define each customized J Craft build. J Craft combines classic style and glamour with cutting-edge technology, power, and contemporary convenience: a finely balanced mix of old and new, where form and function are of equal importance.